The hottest liquor packaging market has huge profi

2022-10-16
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The liquor packaging market has huge profits. Western Liaoning is pilotless

foreign packaging seizes the green packaging market in western Liaoning and is in chaos "I tell you, at present, China's packaging industry undertakes the packaging task of 300 billion yuan of industrial and agricultural products and 100 billion US dollars of export commodities every year, and the losses caused by poor packaging each year reach billions of yuan, a considerable part of which is caused by failing to meet the requirements of green and environmental protection packaging in importing countries. In addition, the packaging capacity and competitiveness of western Liaoning. 2. Economy: the competitiveness is not very good, and there is a big gap compared with big cities. Up to now, there is still a lack of leading enterprises in the packaging and green packaging industry in western Liaoning. Facing the huge profit temptation of the packaging market, the packaging industry in western Liaoning should make more efforts to continuously improve awareness. " Recently, when the person in charge of a packaging enterprise in Jinzhou was interviewed, he expressed such feelings to

the person in charge introduced to him that his enterprise produces all kinds of packing cases and export packing cases, but due to its small scale, the enterprise has not been very competitive in the domestic market, but the profits in this market are really attractive. For their small enterprises, the annual sales volume is still close to 10 million. Now the packaging industry in western Liaoning is in chaos, and there is disorderly competition, so it brings opportunities to the products of foreign enterprises, and many businesses in western Liaoning are robbed by foreign large-scale packaging enterprises. In addition, the green packaging market is in chaos. The standard interpretation of green packaging is: packaging that is harmless to the ecological environment and human health, can be recycled and recycled, and can promote sustainable development; In other words, the whole process of packaging products from raw material selection, product manufacturing, use, recycling and waste disposal should meet the requirements of environmental protection. But at present, few enterprises in western Liaoning have the ability to produce such high standard packaging

during the interview in Jinzhou City, it was noted that many product packages used in the current market are under the green flag. Taking the most common tableware as an example, many lunch boxes used in the market are prominently marked with the words "environmental protection lunch box", "degradable tableware" or "urban environmental protection"

but in the office of the Department of industry and Commerce in Jinzhou City, according to relevant statistics, there are hundreds of different styles and types of lunch boxes. Industrial and commercial personnel introduced that there are true and false here. Some products have no corporate logo at all on the packaging. They feel soft, drop the powder as soon as they are rubbed, tear it as hard as they can, and smell pungent and eye choking

according to the analysis of industrial and commercial personnel, this chaotic situation in the green packaging market is due to the inconsistency of product standards. One of the existing standards is issued by the State Administration of quality and technical supervision, and the other is the "technical requirements for certification of environmental labeling products" issued by the state environmental protection administration. The former mainly sets standards for degradable tableware, while it does not specify non foaming, non degradable but easy to recycle tableware such as polypropylene, while the latter makes it clear that such products can be used (because they are used all over the world). As long as the recovery rate reaches 75%, they can obtain the environmental certification mark

scale and cost trouble small green packaging enterprises

the person in charge of a packaging enterprise in Jinzhou introduced that at present, most of the green packaging enterprises belong to small enterprises, with small scale and single variety, which leads to high product costs. In addition, the proportion of aseptic packaging in food packaging is still small. Compared with the proportion of aseptic packaging in liquid food in the world - more than 80% of large packaging and more than 50% of small packaging, there is still a lot of room for the development of aseptic packaging in China. For example, aseptic large packaging is mainly aimed at the raw material market, which is to solve the storage and transportation problems of fruits and vegetables in raw material producing areas; Facing the majority of consumers is small packaging. Its equipment production technology is similar to that of large packaging, but the packaging machine adds processes such as packaging material sterilization and carton forming. Therefore, in order to stand and develop in the market, packaging enterprises must develop in scale, reduce costs, and work hard in quality and reliability, so as to seize the opportunity and seize the market

the person in charge told that with the development of economy, people's demand for milk, fruit juice and fruit juice drinks is bound to increase significantly. At the same time, food manufacturers also have the requirements to expand production and update equipment. New large, medium and small food enterprises continue to appear, which undoubtedly brings greater development opportunities to green packaging enterprises

in recent years, the consumption of milk by citizens in western Liaoning has gradually increased, which can be seen from the fact that domestic dairy products have entered the market in western Liaoning. However, the packaging of many well-known domestic products is not produced by enterprises in western Liaoning. Even the products in western Liaoning are mostly designed and produced by foreign packaging enterprises. For example, some small bags of sterile milk, if Liaoxi enterprises seize this market, the product will not only overcome the restrictions of production region, but also remove the cold chain required in the transportation process. Foreign dairy enterprises will be very welcome

the connotation of the outer packing boxes of vegetables, beverages and fruit wine in western Liaoning is not rich

from the current market, the main color adjustment body of the outer packing boxes of beverages and wines produced in western Liaoning is relatively monotonous and not noble, giving people the feeling of being always petty. In fact, western Liaoning packaging enterprises can increase their investment in outer packaging. From the color, they can try richer colors, such as blue, green and other cold colors. In addition, at present, the patterns of Liaoxi beverage and fruit wine outer packing boxes are mostly simple amplification of trademark patterns. In fact, enterprises can use different patterns to increase the publicity of the brand from the historical and traditional aspects, and consciously highlight the differentiated product positioning from the outer packing boxes

in addition to the outer packaging of beverages and fruit wine, the booming wholesale sales of fruits and vegetables has also driven the development of the packaging industry. It is learned that the transaction volume of fruits and vegetables in the comprehensive wholesale market of various agricultural and sideline products in western Liaoning is amazing in one year, and the market transaction volume is calculated in billion yuan. Moreover, many fruits and vegetables need a lot of outer packaging to be transported to other provinces

however, the current phenomenon in the production and use of fruit and vegetable packaging boxes is somewhat regrettable. First, local fruits and vegetables use cartons with foreign labels. Second, the types of packing boxes are messy, including bamboo, beer boxes and cartons. Although there are some locally labeled paper insulation boxes that block infrared radiation at the same time, most of them are not locally produced, and the varieties and labels of fruits and vegetables in the boxes are not unified. According to a vegetable seller, the quality of the packing box will directly affect the transportation and sales price of fruits and vegetables

according to insiders, realizing the standardization of fruit and vegetable packaging boxes and increasing the connotation of packaging boxes can not only make a local brand of agricultural products, but also be conducive to the development of packaging enterprises

the packaging industry will show diversified development in the future

the person in charge of Jinzhou packaging enterprises analyzed that as consumers pay more and more attention to external packaging, the packaging market also began to show new characteristics

nowadays, people like to buy food in supermarkets. In supermarkets, similar foods are often placed together. At this time, in addition to the brand and quality of products, packaging is the most attractive thing for consumers. Products with strong packaging impact can often affect consumers' purchasing consciousness. The packaging production enterprises in western Liaoning should find this point, and make every effort to attract consumers with pleasing packaging, and take the lead in the competition of packaging development of similar products

in addition, there are intelligent packaging, environmental protection packaging, sterile packaging, etc. In addition to making great strides in terms of scale and technology, the packaging enterprises in western Liaoning should also consider the diversification of packaging. Only in this way can there be a well-known packaging enterprise in western Liaoning and a leading packaging enterprise that can compete with big cities

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